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30 December 2022

Tryvertising from Try Leh gets virtual boost

Source: Try Leh. A vending machine with Try Leh's livery.
Source: Try Leh. One of Try Leh's kiosks.
Try Leh has levelled up on its tryvertising business model with new virtual kiosks.

The company has been providing kiosks around Singapore which allow consumers to redeem samples to try them. Brands can showcase up to 12 items per kiosk, in an easy-to see and understand vending machine concept. Try Leh's marketing packages feature campaigns that usually last for four to eight weeks, and start from S$700. 

Try Leh had over 18,000 members as of October 2022. All a consumer needs to do is to create a Try Leh account online. The membership gives them credit every week to redeem beauty product samples, pet food and vouchers at Try Leh kiosks. Try Leh currently allows sample redemptions for one brand campaign per consumer and up to two samples per week. Once the consumer has made a selection, Try Leh sends a QR code to the consumer’s mobile phone to be used at the kiosk.

“Try Leh aims to work with the most user-conscious and generous brands in Singapore to help them reach the right consumers with a tangible sample that speaks to these brands’ quality itself. We’ve worked very hard to make these kiosks very straightforward to use for all age groups and to make the whole process very enjoyable for the consumers,” said Li Ling, Business Development Manager, Try Leh.

The new virtual machines cater to service-based brands and those with products that might not be suitable for a vending machine. Users will be able to redeem e-vouchers through the virtual vending machine with instructions on how to redeem the e-voucher, so brands are not constrained by physical kiosks or their locations.

Try Leh is running a contest with five free packages worth S$700 up for grabs. Interested brands can fill in a form to join a draw for the packages.

Hashtags: #TryLehSingapore, #tryleh, #tryvertising, #freesamples, #freesamplessingapore, #takegenerously, #samples, #markertingsingapore