AccorHotels launches Hotel Baraquda Pattaya MGallery by Sofitel

Source: AccorHotels. The Hotel Baraquda Pattaya MGallery by Sofitel evokes the ambience of a beach resort.

Hotel Baraquda Pattaya MGallery by Sofitel is now open. Situated in the heart of the city, the 72-room boutique hotel is within walking distance of many shopping, dining and entertainment venues. The nautically themed hotel features 60 Deluxe rooms, eight Baraquda Suites and four Baraquda Grand Suites. 

“Pattaya is a vibrant beach destination that has long appealed to both local and international travellers. With a wide array of water sports, the sights and sounds of Walking Street, cabaret shows and a floating market, the city offers something unique and special for everyone,” said Patrick Basset, Chief Operating Officer for AccorHotels Upper Southeast and Northeast Asia. “The opening of Hotel Baraquda Pattaya raises AccorHotels to another level of success and steps up the expansion of our network in this city. This is a sophisticated, boutique hotel in every sense and a proud new member of the MGallery by Sofitel.”

“As Thailand’s premier holiday destination, Pattaya is a natural choice for vacationers seeking their own little corner of paradise with an exciting twist. Hotel Baraquda Pattaya breaks the generic mould of the city’s holiday accommodation with a vibe of its own and encourages guests to relax, unwind to get away from it all. The unique interior and exterior design is reminiscent of a transatlantic journey on a luxury liner, and this vibe is enhanced by its supremely comfortable state-of-the-art accommodation, an eclectic choice of dining options including a rooftop bar offering a panoramic view of the city skyline and AccorHotels’ renowned standards of superlative personal touches and services,” said Wanitchaya Kietdamrongwong, the Hotel Manager of Hotel Baraquda Pattaya.

For dining options, guests can sit back and watch the world go by over a cup of fresh Lavazza coffee and slice of homemade cake at Nauti-Café. Round off the evening by the uniquely shaped Pool Bar. Take in the view through the large windows at SEA Restaurant or watch master chefs at work in the kitchen while indulging in local and international dishes or watch the evening sunset over the horizon, at the all-day dining and bakery corner on the hotel’s rooftop bar.

Business and private events are catered for with a meeting room of 80 sq m accessible via an open courtyard reminiscent of a ship's deck. The meeting room can accommodate up to 80 guests while the 132 sq m White Lounge can take up to 50 guests. Both rooms are equipped with audio and visual equipment and Wi-fi connectivity.

Interested?

Hotel Baraquda Pattaya is located at 485/1 Moo 10, South Pattaya 2nd Road, Nongprue, Banglamung, Chonburi 20150, and is 90 minutes from Suvarnabhumi Airport by taxi or public transportation. 

To celebrate its opening, the hotel is offering an introductory rate starting from THB 2,925 ++ per night from now until 25 December 2016. For more information and reservations, please contact rsvn at hotelbaraquda.com or call +66 038 769 999.

Accor re-enters Myanmar with The Lake Garden in Nay Pyi Taw

Source: Accor Hotels. The Lake Garden, Nay Pyi Taw.

Accor, the largest international operator of hotels in Asia-Pacific, has opened The Lake Garden, Nay Pyi Taw, the first Accor hotel in Myanmar. This newly-built, upscale hotel, is part of the MGallery Collection and five minutes away from Myanmar International Convention Centre (MICC) and 20 minutes from Nay Pyi Taw International Airport.

“This hotel opening will officially mark Accor’s return into Myanmar,” says Patrick Basset, Chief Operating Officer of Accor Thailand, Vietnam, South Korea, Cambodia, Laos, Myanmar and the Philippines. “This opening comes at a time when the capital is seeing an influx of visitors with a strong demand for an upscale accommodation with international standard facilities and superb services. The Lake Garden is the perfect accommodation for discerning travllers looking for a memorable hotel experience in this capital city.”

MGallery is a collection of unique, upscale hotels selected through their individual personality and characteristics. MGallery hotels are categorised according as Signature, Heritage or Serenity hotels. Due to its architecture amidst tropical surroundings by a lake, The Lake Garden is under the Serenity category.

David Daguise, The Lake Garden, Nay Pyi Taw’s General Manager says, “The hotel is a serene sanctuary which offers guests a unique experience through an extraordinary journey of modern Myanmar influenced by its rich, cultural heritage. Its contemporary, lush comfort and a sense of ‘Serenity’ can be felt throughout the property, while its five-star hospitality and local charm offer guests a memorable experience throughout their stay.”

The hotel features 165 rooms and suites – two Presidential Suites, eight Executive Suites, 30 Deluxe Suites, 64 deluxe rooms and 61 superior rooms. For gastronomic experiences, The Lake Garden offers The Grand Bell for all-day dining, including local Myanmar cuisine, and the Primo, an Italian restaurant.

The hotel’s meeting facilities consist of a conference room which can accommodate up to 250 delegates, six breakout meeting rooms for smaller functions, and two boardrooms.

To celebrate its opening, The Lake Garden, Nay Pyi Taw has an introductory rate of US$90, valid until 29 October 2014. For more information, please visit www.thelakegarden.com or contact H9096-RE@accor.com.

Accor relocates luxury and upscale team to Singapore to focus on Asia Pacific

Accor has moved its Global Luxury and Upscale marketing operations from Paris to Singapore in a move that signals the growing importance of Asia Pacific in these segments. Asian consumers now account for almost half of global luxury sales, the company said. The implications for MICE organisers are that events in this part of the world may have to be of a certain standard to satisfy participants from this part of the world.

“Asian travellers are very demanding and the standard of hotels in this region is very high. We believe that Asia right now is a hub of creativity, innovation and transformation and that this environment provides the perfect breeding ground for us to take our luxury and upscale brands to the next level,“ says Rick Harvey Lam, Senior Vice President Global Marketing, Accor Luxury and Upscale Brands, who recently relocated from Paris to Singapore.

Accor believes that Asia will replace North-America and Europe as the key market for travel in future, especially in the upmarket and luxury segments. And while China and India are leading the way, other markets such as Indonesia, Malaysia and the Philippines also have a growing affluent middle class with increasing disposable incomes, Accor said. Accor has luxury and upscale hotels in all these regions and will continue to grow its high-end footprint in all these countries.

"Over the past decade Asia Pacific’s economic development has been remarkable and as travellers become more affluent, their desire to travel and explore the world grows, making this region the fastest growing luxury market in the world,” says Michael Issenberg, Chairman and CEO Accor Asia Pacific. “We currently have more than 170 luxury / uspscale hotels with over 37,000 rooms in the region, plus over 70 luxury and upscale hotels under development. This means that Accor will open, on average, a new luxury and upscale hotel in Asia Pacific every month for the next five years.

“With Sofitel celebrating its 50th anniversary this year, Accor has a long history in luxury and upscale hotels and our credentials in this segment continue to grow with our expanding pipeline in this sector, including more than 30 Pullman hotels in China alone,” he said.

The move of the Luxury and Upscale Global Marketing team to Asia follows a restructuring of Accor’s business model around geographical lines, with all its brands now divided into three segments: Luxury and Upscale; Midscale; and Economy/Budget. The Luxury and Upscale segments include Accor’s Sofitel, Pullman, MGallery, Grand Mercure and The Sebel brands. China hosts 19 Sofitel and 15 Pullman hotels, making it the number one market for these brands outside of Europe.

With its central location, excellent infrastructure and business-friendly climate, Singapore is an ideal hub from which to manage Accor’s growth in the region, and brings the company’s leadership closer to more of Accor’s core luxury and upscale markets.

Source: Accor. Artist's rendition of the Sofitel Sydney Darling Harbour.

As one of the world’s largest and oldest operators of luxury hotels, Accor aims to make its Sofitel, Pullman, MGallery, Grand Mercure and The Sebel brands the reference point for discerning travellers throughout the Asia Pacific region and globally. In recent months Accor has celebrated the successful launch of several high-end hotels across Asia Pacific, including Sofitel So Singapore, Pullman Shanghai South, and the signing of Sofitel Sydney Darling Harbour at the Sydney International Convention Centre.