Letv gets a million Facebook likes in 60 days

Source: Socialbakers.

Letv, which is yet to officially announce its launch or commence marketing in India, has already received a million likes on Facebook in 60 days. Socialbakers states that Letv is the leading and fastest growing page in phone brands in India. In contrast, Xiaomi India took over 400 days to reach the same milestone*.

Letv has been in the popularity charts on Facebook in the last month, competing with established brands like HTC, Motorola, Lava, Vivo and Xiaomi in India. The Letv Facebook page - which has a 90% response rate and 56-minute response time to every post - is flooded with posts from fans asking for launch dates.

The company confirmed that it is entering India. Letv operates on six screens: mobile, tablets, computers, TVs, cinemas, and cars.
 
Interested?

View the thank-you video on Letv's Facebook page
View the Socialbakers statistics 

*Source: Socialbakers

L'Oreal marks 1 million Facebook fans milestone for its Beauty for All Facebook page

Source: L’Oréal.

By drawing on the diversity of its teams, and the richness and the complementarity of its brand portfolio, L’Oréal has made the universalisation of beauty a successful focus, as can be seen by the engagement with its Beauty For All Facebook page. In May, the company announced that the page had over 1 million fans.

The page explores how beauty is expressed in different parts of the world, including in Istanbul and Seoul, and learn beauty rituals in different countries. These illustrations are punctuated by graphics referring to the beauty attitudes of our consumers and the viewpoints of philosophers and sociologists seeking to explain these expressions of beauty.

"It's also the first time that the Group has sparked a dialogue sharing its beauty expertise on social media with the public on a global scale", explains L’Oréal's Head of Image & Corporate Communication Andrea Cabrera.

Beauty for All was launched eighteen months ago. It is complemented by Instagram and YouTube channels.

Interested?

Visit the Beauty for All Facebook page.

View Peter Lindbergh's film for L’Oréal, which is a visual interpretation of the Beauty for All vision.

Club Carlson welcomes millionth member in Asia Pacific

Club Carlson, Carlson Rezidor's global hotel rewards programme, has rewarded its millionth member in Asia Pacific with one million Club Carlson Gold Points. 

Millionth member Rong Weiji is a Sales and Marketing Division Manager from Santen Pharmaceutical. He checked into Radisson Blu Shanghai New World on August 22, 2014. 

He said, "I choose where to stay based on brand, quality, service and location. I know Carlson Rezidor has hotels in many locations worldwide and as I travel the world for both business and leisure, I have stayed at quite a few of them - in France, Italy and Asia Pacific."

Club Carlson, one of the fastest-growing in the world, has more than 12 million members globally. It is ranked fourth among all the top hospitality rewards programmes and is also one of the most rewarding hotel loyalty programmes in the world.

"Club Carlson membership has been growing exponentially in Asia Pacific, in line with Carlson Rezidor's rapidly expanding footprint across the region with close to 100 operating hotels. For our hotel owners, Club Carlson's reach and increasing popularity means even more repeat stays, a higher average spend and stronger revenue performance. 

"For our Club Carlson members, staying at our hotels means that they are not only assured of a memorable guest experience, they are also rewarded generously through Club Carlson benefits, which include the fastest route to a free night's stay. Congratulations to Mr Rong Weijie on being our one millionth member," said Thorsten Kirschke, President, Asia Pacific, Carlson Rezidor Hotel Group.

Club Carlson offers its members a wide variety of redemption options that meet all their travel needs, including air miles. Members also enjoy special recognition at any Carlson Rezidor hotel they check into, while earning points that can be redeemed for free room nights at the more than 1,000 Carlson Rezidor hotels worldwide, across the Quorvus Collection, Radisson Blu, Radisson, Park Plaza, Park Inn by Radisson and Country Inns & Suites By Carlson brands.

DEAL.com.sg celebrates upcoming birthday by giving away S$5 million to customers

Flash sales site DEAL.com.sg is giving away several million dollars to its customers as a token of appreciation for their loyalty since the company's inception in May 2010. The initiative is also being used to help recruit new customers.

Patrick Linden, CEO of iBuy Group, which owns DEAL.com.sg said, "We have decided to give away $5 million to our customers as a token of appreciation for their patronage over the last three and a half years; without them, we wouldn't have been where we are today. To everyone who made this possible, I'd personally like to say - a big thank you!"

From 21 March, every existing DEAL.com.sg subscriber will be given a S$5 discount code. In addition, this code will also be valid for new subscribers to DEAL.com.sg until the site reaches the milestone of 1 million subscribers, or until 30 April 2014, whichever comes first. This discount code can be used to purchase any item on the site, irrespective of the sale price, by 30 April 2014.

Since the company was founded almost four years ago, DEAL.com.sg has grown to become one of the largest flash sale platforms, with the company's initial public offering in December last year on the Australian Securities Exchange.

According to Alexa's Traffic ranking, DEAL.com.sg is one of the top ten most visited Singapore-based sites, averaging over a million unique visitors every month.

Dealguru Holdings, the operator of DEAL.com.sg, announced its merger with three other regional e-commerce players to form iBuy Group earlier this year. The company went on to raise A$37 million in an initial public offering on the Australian Securities Exchange (ASX:IBY) on 20 December 2013, bringing DEAL.com.sg from startup to IPO in a relatively short time.