HTC and holoride, the company advancing the future of in-vehicle entertainment, are partnering to deploy holoride's extended reality (XR) technology in HTC's VIVE, the virtual reality (VR) platform and ecosystem.
VIVE Flow will be the first holoride-ready VR device for series integration in cars as holoride readies for launch in 2H22. The company merges XR content with real-time motion, location and navigational data from the car and its environment to create hyper-immersive experiences.
With VIVE Flow, an immersive glasses device weighing 189 g, riders can navigate and maneuver through the virtual worlds with the same intuitive gestures as they would with conventional VR devices. And with holoride's advanced cinema mode, individual users can privately enjoy 2D content on a virtual, motion-synchronised cinema screen.
"Holoride is on a mission to create exciting in-vehicle experiences for passengers to travel the metaverse, and that starts with putting our technology in the hands – or on the heads – of riders," said Nils Wollny, CEO and co-founder of holoride.
"VIVE Flow is the ideal device for on-the-go XR, so we are thrilled to be partnering with HTC VIVE to give riders direct access to holoride. The glasses' sleek, portable design means riders can enjoy a fun and connected experience anywhere they go."
"VIVE Flow can fit in the palm of your hand and still deliver a breathtaking experience," said Shen Ye, Global Head of Hardware at HTC VIVE.
"Paired with holoride's impressive tech, you'll be able to turn car rides into virtual amusement parks. We're very excited to work with holoride in shaping the future of passenger entertainment."
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| Source: holoride. HTC Vive glasses will support holoride content. |
