1 February 2025

Wego to help promote Bahrain for premium travel

Wego, the travel app and the online travel marketplace, has partnered with Bahrain Tourism and Exhibitions Authority (BTEA) to spotlight the Kingdom of Bahrain as a premier travel destination, highlighting its unique cultural heritage, top attractions, and tourism innovations to global travellers. This partnership comes as Bahrain is investing in its tourism infrastructure with the launch of new luxury resorts, event venues, and expanded cultural festivals.

Bahrain, known as the Pearl of the Gulf, is an archipelago offering history, luxury, and modernity. Wego will leverage its platform to highlight Bahrain's landmarks, including the UNESCO-listed Qal'at al-Bahrain (قلعة البحرين, Bahrain Fort), the Bab Al Bahrain Souq (باب البحرين), the Al Dar Islands (الجزر الدار), and the world-famous Bahrain International Circuit, home of Formula 1 racing.

Source: Wego. View of Bahrain with a boat and city skyline.
Source: Wego. View of Bahrain.

Mamoun Hmidan, Chief Business Officer at Wego said: "We are thrilled to collaborate with the Bahrain Tourism and Exhibitions Authority to showcase the Kingdom's unique offerings to our global audience. Bahrain is a treasure trove of cultural, natural, and modern attractions, and through this partnership, we aim to inspire travellers to explore this dynamic destination."

Travellers will also be introduced to Bahrain's tourism initiatives, such as virtual tours and smart city solutions enhancing visitor convenience. Additionally, Bahrain's commitment to ecotourism is evident in its focus on preserving natural habitats like the unique Hawar Islands (جزر حوار) and offering experiences such as pearl diving and marine conservation tours.

Maryam Toorani Director, Marketing and Promotion at Bahrain Tourism and Exhibitions Authority added: "This partnership with Wego allows us to reach thousands of travellers and highlight Bahrain as a must-visit destination. From its historical landmarks to its forward-thinking tourism innovations, Bahrain has something to offer every type of traveller."

Wego also offers WegoPro, corporate travel and expense management solutions for businesses.