Silverneedle opens Sage Hotel in West Perth

Source: Silverneedle. Sage Hotel, West Perth.

Singapore-based hotel group SilverNeedle has opened a new Sage Hotel in West Perth in partnership with local Perth private property development and investment group Australian Development Capital (ADC).

The A$35 million dollar development signals the entry of the Sage Hotel brand into the upscale hotel segment in Perth, a growing destination for Singapore’s business and leisure travellers.

Sage celebrates the richness, colour and life of local communities, demonstrating the brand’s departure from the commoditisation of global hospitality. Chairman and Chief Executive of SilverNeedle Hospitality Anand Nadathur says: “Sage was the ideal brand to enter Perth – as our largest growing brand, we undertook a partnership with local developers who held our core values of technology, innovation and design. We took every effort to respect and celebrate the heritage of the original family home with our construction process and look forward to a long-term Sage presence in Perth.’’

A 1902 heritage-listed black and white family residence forms the centrepiece to Perth’s newly constructed Sage Hotel, which features 101 guest rooms, multiple meeting spaces and 24-hour room service.

Once the famed Julio’s restaurant known for its celebrity clientele, the in-house restaurant has been renovated to restore original iconic design features. Guests are able to dine in-house for breakfast, lunch or dinner, bringing a much-needed dining offering back into the local area.

In the spirit of showcasing the local community’s produce, in-room mini bars are stocked with Swan Valley snacks, as well as the ‘fair value promise’ - the mini-bar and laundry service prices match those from local suppliers.

Guests receive unrivalled connectivity to the local area through seamless technology and complimentary Wi-fi across all Sage properties. The hotel’s pocket hotspot Wi-fi allows guests to stay connected at all times. Guests can also enjoy the interactive Sage mobile App, created to provide access to points of interest from a local’s perspective, encourage review-sharing and create an online community.

Interested?

Sage West Perth has the Sagacation introductory offer, which includes welcome drinks, breakfast, one course at Julio’s authentic Italian restaurant, a hotspot device for wireless access on-the-go and welcome gift showcasing the best of Western Australia’s local purveyors. The package is priced at S$215 per night for two people on a minimum two-night stay. A child under 12 stays for free and can enjoy free breakfast and one-course dining with an accompanying adult at Julio’s. Book


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SilverNeedle Hospitality rolling out enhanced hotel sleep experience for travellers

Source: SilverNeedle Hospitality

SilverNeedle Hospitality, an integrated hospitality investment, management and development company, is rolling out the SilverNeedle DreamWeave Sleep System to help guests sleep better. The company will introduce the DreamWeave Sleep System to all new hotels joining its network in the midscale to luxury segments, and over time, to existing properties in these segments.
 
“SilverNeedle Hospitality’s mission is to make business life better and we know sleep is serious business for our guests,” said Iqbal Jumabhoy, Managing Director and Group CEO of SilverNeedle Hospitality. 

“Thus, we want to provide the best sleep experience so that our guests can be refreshed to take on the next day, whether they are on a holiday or business trip.” Consisting 300 mm high quality pillow-top mattress with gel-infused memory foam allows sleepers' spines to maintain their natural alignment, thanks to the five-zone spring’s unique continuous coil design that conforms to the guests’ body shape. The design also provides firm yet comfortable support while minimising partner disturbance.

The mattress’s sleep surface comprises the newly developed DreamFoam with a super fine structure that makes it more breathable than regular bedding foams, reducing heat build-up. The mattress is also treated to maintain hygienic freshness. Complementing this top-quality mattress are Egyptian Cotton 300 thread count per inch linens and a selection of premium pillows.

SilverNeedle Hospitality currently operates more than 60 managed and licensed properties with three properties under development, together accounting for more than 4,000 keys in Asia Pacific.

The company manages, leases, licenses and franchises hotels under the following brands: the luxury SilverNeedle Collection in Southeast Asia, as well as the upper upscale NEXT Hotels, upper midscale Country Comfort, and upscale Chifley accommodation. Australis and Sundowner are also part of the SilverNeedle Hospitality umbrella. 

Headquartered in Singapore, SilverNeedle Hospitality has regional offices in Bangkok, Sydney and Bangalore.