4 October 2017

Philips shares tips for a healthier heart, introduces new product innovations

· Chronic illnesses are on the rise, and cardiovascular disease is the top cause of death globally1. In Singapore, nearly one out of three deaths is due to heart disease or stroke2.

· Healthy homemade food boosts heart health and brings people together, while good oral health habits can lower risk of heart disease

· Philips’ product innovations empower consumers to take control of their own health


Royal Philips, a global leader in health technology and partner of the World Heart Federation, celebrated World Heart Day on 29 September in Singapore, by bringing awareness to cardiovascular diseases and collaborating with industry experts – a chef, a nutritionist from the Singapore Heart Foundation and a dentist – to bring into focus the everyday issues faced by consumers that are hindering them from being healthy.

In Asia, megatrends such as an ageing population and sedentary lifestyles are leading to chronic illnesses like cardiovascular disease. In fact, nearly 1 out of 3 deaths in Singapore is due to heart disease or stroke2. However, simple changes such as eating healthier food, ensuring good oral care habits and taking ownership of our own health can help reduce the risk of developing heart disease.

“Taking control of our health is a daily choice, whether it’s consuming healthy food and drinks or building good oral care habits. To help make this daily decision simpler, Philips’ breakthrough product innovations empower consumers to make healthier choices more often and enjoy the longer-term health benefits of good eating and brushing habits, such as reduced risk of obesity and heart disease,” said Matt Moran, GM, Personal Health, Philips ASEAN Pacific.

In Singapore, a love of local food, coupled with the pressures of urban life, mean that consumers often struggle to prepare meals that are healthy yet tasty. To bridge this gap Philips partnered with Angela May, culinary host, chef and restaurant owner, to produce recipes inspired by giving local food a healthy twist.
Source: Philips. Healthy breakfast recipes.
Source: Philips. Healthy breakfast recipes.
Source: Philips. Healthy lunch recipes.
Source: Philips. Healthy lunch recipes.



“Food and healthy living are two things I am passionate about, so it made sense to combine the two into heart-healthy versions of local dishes. People generally have a misconception that healthy food is not tasty. However innovations in technology have made it possible to prepare great tasting meals in an easy and convenient way. I hope these recipes will make it easier for Singaporeans to eat healthier without compromising on delicious local fare,” said May, Culinary Host and Consultant, Chef-Owner of Ange Cafe @ Glasshouse Robinsons The Heeren.

Not many know that oral healthcare can also have an impact on heart health. Severe gum disease can lead to increased risk of stroke and heart attack – one study found that people with severe gum disease reported 40% more chronic conditions such as liver disease, coronary heart disease and even congestive heart failure than those without3.

"Good oral health habits can impact more than just your smile. It's clear that oral care is linked to overall wellbeing, and is a key part of caring for your personal health. I hope that with proper guidance and education, Singaporeans will have better health by taking better care of their teeth, gums and tongue functions, starting at home," said Dr Yue Weng Cheu, Clinical Director of DP Dental and The Linguadontics Clinic.

Philips’ suite of products is designed to make it convenient and sustainable for consumers to stay empowered in their personal health journey, narrowing the gap between professional and personal healthcare. This World Heart Day, Philips is presenting several new innovations to accomplish just that.
  • Philips Sonicare DiamondClean Smart HX9924/46 - Singapore is the first country in Southeast Asia where it has been launched
  • Philips Avance Collection Blender HR3658/01 
  • Philips Viva Collection Blender HR3556/00 
Source: Philips. The Philips Avance Collection Blender HR3658/01.

Source: Philips. The Philips Viva Collection Blender HR3556/00.
Source: Philips. The Philips Viva Collection Blender HR3556/00.

Source: Philips. The Philips Sonicare DiamondClean Smart HX9924/46 is connected to the Philips Sonicare app.
Source: Philips. The Philips Sonicare DiamondClean Smart HX9924/46 is connected to the Philips Sonicare app.

The Philips Sonicare DiamondClean Smart HX9924/46 is a new connected toothbrush and total oral care solution bringing together the ultimate in Philips Sonicare performance, smart sensor technology and an intuitive brushing experience to help users achieve their oral health goals3. Connected to the Philips Sonicare app, smart sensors in the toothbrush help users improve their brushing technique and achieve better results in-between visits to their dental practitioner.

For more efficient cleaning, the four new smart brush heads automatically select the optimal settings and work with Philips’ Sonic technology to remove up to 10x more plaque4 and 100% more stains in just three days5.

Additionally, two new Philips blenders – the Philips Avance Collection Blender HR3658/01 and Philips Viva Collection Blender HR3556/00 – feature the latest blending technology, enabling a fast and easy way to get a full day’s worth of nutrients.

The Philips Viva Collection Blender has an On-the-Go tumbler that allows users to blend smoothies directly in it, cap the tumbler and go. The texture of the smoothie can be varied with the easy-grip control dial and pulse function. It features the ProBlend 6 blender design for effective blending and mixing, and a 700W motor that can even crush ice.

The Philips Avance Collection Blender features a 2l glass jar and Advanced ProBlend 6 3D blending technology, plus a 1,400W 35,000rpm motor to ensure that all ingredients are quickly and evenly blended.

Interested?

The Philips Avance Collection Blender has a recommended retail price (RRP) of S$449 while the The Philips Viva Collection Blender has a RRP of S$249.

The Sonicare Diamondclean Smart Sonic electric toothbrush costs S$399. The Philips Sonicare app is free to download and available on iOS and Android devices.

All products are available in Singapore now at Philips as well as from selected electronic stores, major departmental stores and authorised dealers. 

Do you have heart disease?

The subtle symptoms of heart disease6 include:
1 Extreme fatigue 
2 Swollen feet 
3 Pain or cramping when climbing, walking, or moving 
4 Feeling dizzy or light-headed 
5 Shortness of breath   
6 Depression 
7 Migraines 
8 Loud heartbeat 
9 Combined anxiety, sweating and nausea attack

Oral care tips

Oral health impacts overall wellbeing, and gum disease and poor oral health have been linked to health conditions such as cardiovascular disease3. Philips's oral care tips include: 

- Brush your teeth at least twice a day for two minutes with fluoride toothpaste.

- Avoid rinsing with water straight after brushing; spit out excess toothpaste to maximise the protective effects of fluoride.

- Limit the amount of fizzy drinks and fruit juice drunk – they can both be high in sugar, which can cause tooth decay. 

- Avoid tobacco use for good oral health. 

- To protect your teeth, wait at least 30 minutes before brushing your teeth after every main meal.

- Visit a dentist at least once a year, and seek advice if you see signs of bad oral health. 
    
Improving heart health
                                                    
A heart-healthy diet may reduce the risk of someone developing heart disease or having a stroke by 80%7. Philips' tips for heart health include:

- Try to restrict your intake of salt and sugar by not adding them to food unless necessary.

- Daily fat intake should not exceed 30% of the total daily energy intake according to the World Health Organization.

- Avoid fast food and other processed foods that are high in saturated fats.

- Prepare homemade food as it gives control over the ingredients used.

- Use an appliance such as the Philips Airfryer to reduce your fat intake – it helps you to prepare tasty, healthier food at home, with little to no oil.

- Include plenty of fruit and vegetables, nuts, whole grains, lean meat, and fish. 

1 World Health Organization Factsheet, July 2017

2 Heart disease statistics

3 Bensley, L. VanEwyk, J and Ossiander, EM. Associations of self-reported periodontal disease with metabolic syndrome and number of self-reported chronic conditions. May 2010 and The FDI Oral Health Atlas. April 2015.


4 Than a manual toothbrush.

5 As compared to a manual toothbrush with a leading whitening toothpaste.

6 Cardiovascular disease and physical activity