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| Source: First Wave Agency & Hasbro. Still from the game. |
During the promotion period, which ends 30 April, players can explore Singapore, meet artisanal makers, discover products, and even win real-world rewards, including discount vouchers from partners and cash prizes, on the Monopoly Explore! SG mobile app.
Monopoly Explore! SG reinvents the classic board game by introducing tiles in categories that represent four uniquely Singaporean experiences - Foods, Goods, Faces and Spaces. The tokens are locally themed, allowing players to choose from pieces shaped like a durian, a HDB void deck table, and orchids. Players acquire tiles and explore uniquely Singaporean experiences to win rewards.
They can invite friends to play and explore Singapore’s cultural spaces such as Little India, the National Museum of Singapore, and the Arts House. Roll the dice to land on a tile, and make a move by choosing to acquire the tile to unlock more exclusive content like videos and games. Learn more about the museum's treasures for example, or take a quiz to level up and increase the chance of winning prizes.
There are also interactive minigames, such as the foodpanda City Delivery, where players get to deliver food orders around the city, and The Perfect Toast Box Kopi, where players can brew the perfect local coffee. Acquiring The Good Tile will give players an opportunity to be a good Samaritan and donate to local non-profit organisations such as The Food Bank Singapore.
Players can unlock content and activities to achieve different levels and increase chances of winning real rewards such as a weekly S$150 worth of cash and prizes, and a grand prize worth S$8,000.
“We are delighted to be able to bring our ideas to life with Hasbro. We are excited for players to experience the innovative gameplay that allows them to rediscover our beloved city, while also showcasing the unique landmarks and experiences that Singapore is known for,” said Don Tsai, Founder and MD of First Wave Agency.
Details:
Monopoly Explore! SG can be downloaded from now at the Google Play Store, and from 22 February on the App Store. It is available during a promotional period, till 30 April 2021.
Consumers are encouraged to check out the website, join the conversation using
Hashtag: #MonopolyExploreSG
