Incorporating cybersecurity capabilities such as real-time antimalware protection, on-demand antivirus scans, web filtering, and videoconference protection into Acronis True Image ensures users have complete cyberprotection.
“As more people work or attend classes from home, the FBI documents a 400% increase in cyberattacks because hackers know home systems are not usually as well-defended as an office,” said Serguei “SB” Beloussov, founder and CEO of Acronis.
“Backup without cybersecurity is an incomplete option in that situation, as is cybersecurity without backup. Acronis True Image 2021 delivers the easy, efficient, and secure cyberprotection needed today.”
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| At the virtual launch of Acronis True Image 2021 Acronis executives highlighted the three pillars of the all-in-one solution: backup and recovery, antimalware and antivirus, as well as easy management. |
"The traditional security perimeter of their offices are not applicable any more because, essentially, everybody is working on
edge devices outside the security perimeter of their companies, " elaborated Stas Protassov, Acronis Technology
President and Co-founder on why remote workers are vulnerable.
"You're not behind the firewall installed
by your security officer. You're potentially quite an attractive target for
attackers."
Threats can be both internal and external - data can be lost in error, through theft, hardware failure as well as through cyberattacks. Since backup software and files are often the targets of cyberattacks to prevent recovery, backup alone no longer provides suitable protection for users. Similarly, conventional cybersecurity solutions do not provide the data protection and recovery capabilities users need, said Acronis.
Relying on multiple products that were not designed to work together creates security gaps, is more complex to manage, and is more costly, the company added. Acronis True Image 2021 addresses these challenges by proactively stopping any malware attack and then quickly restoring affected files. An intuitive interface reduces the complexity of managing both security and backups.
For the last few years, Acronis True Image has been the only personal backup solution with a built-in anti-ransomware that stops attacks in real-time, while automatically restoring any affected files. With the launch of Acronis True Image 2021, those capabilities are expanded with the addition of the company’s advanced antimalware technology, which is currently deployed in Acronis Cyber Protect Cloud.
This full-stack antimalware uses both behavioural analysis and signature-based analysis engines for detection, and has been shown by independent security labs such as Virus Bulletin and AV-Test to return a 100% detection rate with zero false positives*.
Features that are new in 2021 include:
- Real-time protection, driven by artificial intelligence (AI)-enhanced behavioural heuristics, which stops all malware – including zero-day attacks**
- On-demand antivirus scans of the full system or quick scans of at-risk files, either of which can be scheduled in advance or run immediately
- Web filtering that automatically blocks Windows users from accessing malicious websites that harbour malware, disinformation, scams, and phishing attacks
- Videoconference protection prevents hackers and malware injection attacks from exploiting popular apps like Zoom, Cisco Webex, and Microsoft Teams
These advanced antimalware capabilities are included with Advanced and Premium licenses, and offered as a three-month trial with the Standard and Essential licenses.
Acronis True Image 2021 gives individuals and small businesses access to the same protection technologies relied on by global companies and professional sports teams. “Cyberprotection is a top priority for Rahal Letterman Lanigan Racing,” explained Bobby Rahal, co-owner of Rahal Letterman Lanigan Racing.
“When our races were on pause, Acronis continued to provide protection for our team working remotely. Now, with Acronis True Image, everyone can safeguard their personal data against the worst-case scenario.”
Protassov
said that Acronis also adds additional protection through offering
training on identifying suspicious interactions, monitoring for
unexpected user activities, and encrypting the data from customers that
flows through Acronis.
This
data encryption can be initiated by the client, who provides the
encryption key. "(Acronis cannot) actually decrypt it without you
providing us
with the ability to do so," Protassov said.
Acronis unifies data protection and cybersecurity to deliver integrated, automated cyberprotection that solves the safety, accessibility, privacy, authenticity, and security (SAPAS) challenges of the modern digital world. Its portfolio includes next-generation antivirus, backup, disaster recovery, and endpoint protection management solutions backed by AI-based anti-malware and Blockchain-based data authentication technologies.
Details:
Four editions of Acronis True Image are available: Standard, Essential, Advanced and Premium. One-computer licenses starting at S$82 for Standard and S$68 for Essential. Special launch prices for the Advanced and Premium licenses (starting at S$96 and S$137, respectively) are available until November 2020, at which time the full manufacturer's suggested retail price (MSRP) will go into effect. Under the MSRP guidelines, pricing will start at S$123 and S$171, respectively.
Acronis recommends that businesses with five or more seats use Acronis Cyberprotect.
Some functionalities are not available for the Mac but the plan is for feature parity in the long term.
Hashtag: #CyberFit
*Some security solutions miss some of the malware presented in tests, so they would be classed as having a detection rate of under 100%. Additionally, some solutions will claim there is malware present when there is not. This is called a false positive.
**Zero-day attacks are attacks on vulnerabilities which have just been discovered, ie zero days since discovery. Such attacks are most likely to be successful as the vulnerability has not yet been patched.
