Showing posts with label Q4 2014. Show all posts
Showing posts with label Q4 2014. Show all posts

2 February 2015

Commercial property outlook for Q4 2014 weakest in Hong Kong

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Singapore Marina Bay business district at night.


The RICS (Royal Institution of Chartered Surveyors) Global Commercial Property Monitor for Q4 2014 has indicated that although key economic indicators continue to point to a softening in the economy in Hong Kong, economic growth is likely to pick up at a steady pace this year.

In Hong Kong, the RICS Occupier Sentiment Index* (OSI) fell slightly over the quarter from +4 to -3, while the RICS Investment Sentiment Index* (ISI) remained in negative territory in Q4, recording a value of -3. Tenant demand continued to increase in both office and industrial sectors, but a sharp decline was reported in retail. 


Over the next three months, rents are expected to grow in the office and industrial sectors, but fall in the retail arena. It is worth highlighting that on the investment front, the supply of commercial property for sale grew across each sector with retail units registering the steepest increase. Finally, over the next twelve months, the capital value of prime office space is expected to grow by 4%. Prime industrial space is expected to grow by 3%. No growth in capital value is predicted for prime retail space.

In mainland China, moderation in economic growth continues to weigh on overall commercial property sentiment. Moderate occupier demand and growing available space have pushed the headline rental value expectations into negative territory. 

In Singapore, sentiment in the investment market is weakening. Strong rental growth is expected in the office sector over the coming three months, but rents are expected to decline for industrial and retail sectors. 

In Japan, the near term outlook is still robust despite significant economic headwinds. Tightening market conditions continue to place upward pressure on rents, which are anticipated to rise strongly across the board at both the three and twelve month horizons.

RICS Senior Economist Andy Wu said: "We believe Hong Kong remains in a weaker position when compared to other Asian markets, with the growing uncertainty of the political situation and the lack of growth in the economy likely causing an unstained level of occupier activity and smaller scale flows of capital into the city this year. Values are faltering as a result of occupiers and investors being cautious over market prospects. 

"As such, the RICS Q4's overall property performance isn't surprising. Indeed, sentiment has been soft in line with its underlying economic fundamentals, and whilst it is important to focus on the wider market, it is worth highlighting that certain sub-sectors still remain downbeat, namely retail. The Q4 decline provides further evidence of the fragility of retail sector health and we believe this will continue until there is a sustained upturn in consumer spending growth. 

"Turning to Singapore, pretty much the same could be said of occupier and investor markets, with commercial property performing unsatisfactorily.

"As the economic challenges in China continue throughout rest of the year, it is likely to see a more pronounced divergence in the performance of commercial property markets between Tier 1 and lower-tier cities. Indeed, the economic slowdown has continued to hold back occupier activity, resulting in static rental values. Interestingly enough, SMEs and larger firms have continued to exercise a cautious approach to take space. They have attempted to minimise risk and cost through delaying the expansion or looking to downsize space. This reluctance to commit to new space has weighed on activity and left a growing quantity of stock in many of the Chinese cities.

"Q4 has continued to see positive performance in Japan. In fact, this positive trend in the commercial property sector is inconsistent with what is also being reported in the economy generally, through business surveys and other key economic data. While the levels of uncertainty surrounding the economic outlook remain, this has not prevented investors purchasing in Japan's largest cities, namely Tokyo and Osaka. What remains to be seen is whether Japanese commercial property market can continue to fare well, with a growing sense of pessimism for the economy."

*RICS Occupier Sentiment Index (OSI): The OSI is constructed by taking an unweighted average of readings for three series relating to the occupier market measured on a net balance basis: occupier demand, the level of inducements and rent expectations.

RICS Investment Sentiment Index (ISI): The ISI is constructed by taking an unweighted average of readings for three series relating to the investment market measured on a net balance** basis: investment enquiries, capital value expectations and the supply of distressed properties.

**Net balances: Net balance percents, or scores, are calculated by subtracting the numbers of respondents reporting 'down' from the number who reported 'up'.

15 December 2014

Half of all e-commerce in Asia to be via mobile: Criteo

Criteo, the performance marketing technology company, says in its Q4 2014 State of Mobile Commerce Report that mobile now accounts for more than 30% of e-commerce transactions globally.
Source: Criteo.

“There has been a significant lack of information about mobile commerce, leading many marketers to under-estimate the opportunity,” said Jonathan Wolf, Chief Product Officer at Criteo. “Our State of Mobile Commerce Report provides clarity on the global market, by drawing on our unique pool of transaction-level data covering billions of transactions. The report demonstrates that mobile is now about purchasing not just researching, and that there are huge opportunities for e-commerce businesses to capture increasing sales via mobile devices, particularly in the retail and travel industries. For Asia, we expect mobile to cross 50% of all online transactions in 2015, as mobile usage continues to skyrocket and retailers better optimise mobile sites for conversion.”

The findings in this report are based on Criteo’s analysis of individual transaction-level data from more than 3,000 e-commerce, retail and travel advertisers globally. Key takeaways include:
  • Global mobile conversion rates are high, across all devices and retail categories.
  • Smartphones now generate more transactions than tablets. Asia leads the way in smartphone purchases with close to 45% of e-commerce transactions happening on smartphones, and very little tablet share.
  • Japan and South Korea are advanced markets for mobile shopping with over 45% of online retail transactions coming via mobile devices. In fact, Japanese e-commerce sites have mobile conversion rates that are double those in the US, and in 2015, Japan and South Korea are projected to generate more than 50% of their e-commerce transactions from mobile.
  • A third of fashion transactions now come from mobile, with average order values close to desktop levels.
  • Android’s share of smartphone transactions is also greater than one-third in Japan (43% for both retail and travel) and South Korea (86% for retail, 74% for travel). Top quartile retailers in Japan and South Korea generate over 65% of their e-commerce transactions from mobile, against the average of around 45% overall. 

“Consumers are more comfortable than ever making purchases from mobile devices, which makes it increasingly vital for advertisers to effectively reach them across devices,” said Wolf. “If you’re an e-commerce player and you’re not focusing on allowing mobile audiences to purchase from you, then you may not be in business in a couple of years.”

View Criteo’s Q4 2014 State Of Mobile Commerce report (Slideshare) here.