Yeezy Boost 350 in tan available on 29 December

Source: adidas.

Following the very quick global sell-out of the YEEZY BOOST 350 in black, Kanye West and adidas Originals have released the shoe in tan.

The YEEZY BOOST 350 combines the forward-thinking technologies of adidas with a classic aesthetic and represents a bold new design ideal. The shoe marks the sixth footwear model launched in the partnership between West and adidas.

The 'lo-top' YEEZY BOOST 350 in tan features uppers composed of tonal Primeknit, a material developed using adidas’ most advanced digital engineering techniques to fit like a second skin. Colour-coordinated outsoles offer comfort, performance, and style.

Interested?

Retailing at S$329, the YEEZY BOOST 350 in tan will hit selected stores globally on December 29 2015. In Singapore, limited pairs will be available at the adidas Originals Store at Pacific Plaza via a raffle system*.

Read the WorkSmart Asia blog post about the YEEZY BOOST 350 in black

Hashtags: #YEEZYBOOST, #adidasSG, #adidasOriginals

*The Raffle will be held at 10am, with each winner entitled to purchase a single pair of adidas YEEZY BOOST 350 shoes.

Terms and Conditions:

 Participants have to be in adidas Originals footwear with 2 other accompanying adidas Originals

items (top/bottom/accessories/hardware) to be entitled for the ballot

 The adidas Originals Footwear and adidas Originals Items have to be worn during registration and

raffle day

 Collection of the ballot tags will start on 27 December 2015 (1100 – 2030) and end on

28 December 2015 (1100 – 2030)

 Collection of the ballot tags will be held at adidas Originals Store at Pacific Plaza

• Participants have to fill out the ballot tags at registration counter; all information must be filled using a valid ID card.

• After registration each participant will be issued a ballot slip with 2 ballot tags. Place one ballot tag

into the raffle box of your size and keep the other side of the ballot tag as proof of registration.

• Only one registration per participant is allowed. Double registrations will be disqualified

• Raffle winners must present their copy of the ballot tag and a valid photo ID that matches the

information on the ballot tag for validation upon purchase.

• All participants must be present during the time of the announcement when their ballot tag is drawn

in order to purchase the YEEZY BOOST 350. Winners who are called three times by the emcee during the event but cannot present themselves or the documentation needed to validate themselves will be forfeited. A new draw will be made to announce another winner. 

YEEZY BOOST shoes available in black suede

Kanye West and adidas Originals have released the second style of the popular YEEZY BOOST 750, which was the first collaborative product launched in February 2015.

The YEEZY BOOST 750 now combines comfort and performance with high-end style with an all-black premium suede version. The new style has a full length BOOST midsole, featuring adidas’ cushioning technology.

“Kanye believes in the highest quality and applies this ethic to any of his adidas products. He has a strong vision for all aspects of the 'adidas Originals by Kanye West' collaboration. In Kanye we found a partner at the top of his field who understands the adidas brand heritage, possesses a like-minded insight to the future of culture, and who, like us, has a desire to push the boundaries. With the YEEZY BOOST, Kanye brings his unique creativity and individuality to the forefront of design,” said Arthur Hoeld, General Manager, adidas Originals.

Interested?

Source: adidas Facebook page. Balloting in process.

The S$549 YEEZY BOOST 750 in black is now available in selected stores globally. In Singapore, limited pairs were balloted at the adidas Originals Store at Pacific Plaza and online from 2pm on 19 December. They sold out immediately.

Read the WorkSmart Asia blog post about the YEEZY BOOST 350 launch in August

Hashtags: #YEEZYBOOST, #adidasOriginals

YEEZY BOOST 350 launches 22 August

Kanye West and adidas Originals will launch the YEEZY BOOST 350 in an all black colourway at selected stores globally on August 22, 2015. The move follows the launch of the highly successful YEEZY BOOST 350 in a white colourway in June.

The shoe marks the third footwear model launched by West and adidas. The lo-top YEEZY BOOST 350 in black features uppers composed of tonal Primeknit: a material developed by adidas to fit like a second skin. Colour-coordinated outsoles offer comfort, performance, and style.

Interested?

Retailing at S$329, limited pairs of the YEEZY BOOST 350 will be available at the adidas Originals Store at Bugis+ and Limited Edition Chambers via a raffle system. It is also available on adidas online.

Adidas Originals has released a concept animation of the footwear. View the video.

Read the WorkSmart Asia blog post about the YEEZY BOOST's popularity

Hashtags: #adidasOriginals, #YEEZYBOOST

YEEZY BOOST sold out in Singapore

Source: adidas Originals. The YEEZY BOOST 350.

Taking a leaf out of Xiaomi's limited edition strategy to boost interest, Adidas Originals' YEEZY BOOST 350, launched in Singapore on 27 June, is already sold out online.

The shoe embodies Kanye West’s ambition of creating a clean, modern, effortless template for footwear and apparel and follows the launch of the sold-out YEEZY BOOST, which was itself a sequel to the YEEZY Season 1 by West and adidas Originals that was launched in this February at New York Fashion Week.

The shoe is designed for comfort and performance, and features an upper composed entirely of adidas’ Primeknit: a breakthrough material that fits like a second skin.

The YEEZY BOOST 350 costs S$329, if you can get your hands on it.

Hashtags: #adidasOriginals, #YEEZYBOOST