21 August 2015

YEEZY BOOST 350 launches 22 August

Kanye West and adidas Originals will launch the YEEZY BOOST 350 in an all black colourway at selected stores globally on August 22, 2015. The move follows the launch of the highly successful YEEZY BOOST 350 in a white colourway in June.

The shoe marks the third footwear model launched by West and adidas. The lo-top YEEZY BOOST 350 in black features uppers composed of tonal Primeknit: a material developed by adidas to fit like a second skin. Colour-coordinated outsoles offer comfort, performance, and style.


Retailing at S$329, limited pairs of the YEEZY BOOST 350 will be available at the adidas Originals Store at Bugis+ and Limited Edition Chambers via a raffle system. It is also available on adidas online.

Adidas Originals has released a concept animation of the footwear. View the video.

Read the WorkSmart Asia blog post about the YEEZY BOOST's popularity

Hashtags: #adidasOriginals, #YEEZYBOOST