TechSci Research sees potential in organic dairy market

Increasing health consciousness, an expanding urban population base and growing consumer spending on organic products will drive the global organic dairy products market through to 2021, says TechSci Research, a research-based global management consulting firm.

Global Organic Dairy Products Market By Product Type, By Region, Competition Forecast and Opportunities, 2011 - 2021 predicts that the global market for organic dairy products will grow at a CAGR of over 11% during the 2016-2021 forecast period. The forecast is based on anticipated expanding product portfolios, easy availability of organic dairy products, robust distribution networks, rising Internet penetration and aggressive marketing strategies adopted by major companies.

Organic drinking milk, organic yoghurt, organic cheese, organic butter, organic milk powder and organic probiotics are the major segments in global organic dairy products market, with organic drinking milk and organic yoghurt dominating the market, globally. However, on the back of attributes such as increasing immunity, energy, mental strength, reduction in risk of cancer and chronic fatigue and cure for irritable bowel syndrome intestinal homeostasis, demand for organic probiotics is expected to witness the fastest growth in global organic dairy products market.

Karan Chechi, Research Director with TechSci Research listed various reasons why sales of organic dairy products are up across the globe:

• Rising awareness about health benefits associated with organic dairy products, 
• Increasing average household annual spending on dairy products, 
• Rapid urbanisation, 
• Easy accessibility of these products through retailers and online channels, 
• Changing consumer preferences, 
• Continuous developments in supply chain network and 
• Implementation of government initiatives to encourage farmers to switch to organic farming

"In addition, introduction of innovative organic dairy products such as energy based milk drinks, flavoured organic milk drinks and a variety of organic yogurt and other organic dairy products are expected to further propel growth in global market for organic dairy products through 2021,” said Chechi.

Organic Valley, Omsco, Whitewave, and Aurora Organic Dairy are few of the brands operating in global organic dairy products market.

Cosmetics go organic in a big way

Rising health concerns, and increasing awareness about harmful effects of chemicals in conventional cosmetics and benefits associated with organic cosmetics are expected to drive the global organic cosmetics market through to 2021 according to a TechSci Research report, Global Organic Cosmetics Market By Product Type, By Point of Sale, By Region, Competition Forecast and Opportunities, 2011 - 2021.

TechSci Research, a research-based global management consulting firm. predicts that the global organic cosmetics market is projected to register a CAGR of over 13% during the 2016-2021 period. Organic cosmetics are manufactured using organic ingredients and without the use of chemicals. Growth in global organic cosmetics market can be attributed to factors such as increasing skin diseases, rising disposable income, growing awareness among consumers, increasing focus on environment and animal welfare, a widening distribution channel network coupled with increasing visibility and accessibility to organic cosmetics through retail outlets. Continuous product innovation is also expected to influence the global organic cosmetics market.

Rising standards of living and increasing personal disposable income has driven adoption of these cosmetics across the globe. In 2016, growth in consumption of organic cosmetics was witnessed globally as governments in many countries are taking initiatives to promote and encourage use of organic cosmetics. Additionally, governments in various countries have also laid regulatory, policy and safety legislations to improve quality of organic cosmetics.

Organic cosmetics are generally more popular among females, who accounted for more than 75% of the total organic skincare usage worldwide. L'Oréal, Estée Lauder, Avon, and the Revlon Group are few of the leading players in the global organic cosmetics market on the back of their wide range of product offerings, robust distribution network and huge consumer base. Many key players are also focusing on expanding their distribution network to online channels. However, exclusive retail stores and supermarkets/hypermarkets are anticipated to continue dominating sales of global organic cosmetics market through to 2021.
 
"Increasing pollution and unhealthy working lifestyles has driven adoption of alternatives such as organic cosmetics across the globe, especially among the youth. Younger generations prefer to use organic cosmetics, as it is free from high concentration of chemicals. Growing demand for organic cosmetics with multiple benefits claims such as anti-ageing, moisturising and sun protection factor (SPF) protection is poised to boost growth in global organic cosmetics market. Moreover, companies are constantly advertising organic cosmetics on social networking sites such as Facebook, Twitter, YouTube and other websites such as Instagram, through beauty bloggers to increase brand awareness. All these factors are anticipated to boost adoption of organic cosmetics in developed and developing countries across the globe," said Karan Chechi, Research Director with TechSci Research.

Bath and shower products go organic

Consumers are looking for organic ingredients and convenience when it comes to bath and shower products, says research firm Technavio. The rise in living standards and income are also leading consumers to opt for more expensive and aesthetically appealing bath and shower products with different fragrances and effective ingredients, the company said in a report on the global bath and shower products market that forecasts a market worth at least US$15 billion by 2019, a CAGR of around 4% between 2015 and 2019. 

“The market is witnessing increase in demand for organic products like organic shampoos, conditioners, and soaps due to the rising issues of hair- and scalp-related problems. Manufacturers have recently developed organic dry shampoos such as Estée Lauder’s Ojon and Pierre Fabre's Klorane, which absorb dirt and oil on the hair and scalp. These shampoos retain the natural hair oils and saves time and effort on the part of consumers as there are convenient to use,” says Brijesh Kumar Chaubey, Lead Analyst, Consumer & Retail, Technavio Research.

Shower products - shower gels, shower creams, exfoliates, body shampoos, mousses, loofahs, bath brushes, body polishers, and foot scrubs - lead the market, accounting for 70% of overall market share. The report predicts this segment to retain its leadership until the end of 2019, growing at a rate of around 4%. 

Key vendors dominating the global bath and shower products market include Johnson & Johnson, L'Oreal, P&G, Unilever and Colgate-Palmolive. According to Technavio competition in the market is expected to intensify during the forecast period, with an increase in product/service extensions, innovations in technology, and mergers. 

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