Singapore Manufacturing Federation charts path for human-centric manufacturing in AI era

Source: SMF. From left: Nigel Lee, Singapore GM, Lenovo Singapore; Christanto Suryadarma, Sales VP, Zebra Technologies; Terry Gao, MD, Huawei; Lennon Tan, President, SMF; Alvin Tan, Singapore Minister of State for Trade and Industry; Albert Chan, VP, Inkjet Supplies & Ink Operations, HP Singapore; and Tony Kang, Business VP, Secure Power, Singapore and Brunei Cluster, Schneider Electric during MNC-SME Alliance MoU signing ceremony.

The manufacturing sector, currently the second-largest contributor to Singapore’s gross domestic product (GDP), will continue to be a critical driving force of the nation’s economic growth, said the Singapore Manufacturing Federation (SMF). But to maintain its transformation momentum and realise its goals of becoming a global advanced manufacturing hub, Singapore must navigate the disruptions of technologies like AI and learn to balance the intersection of technology with human potential to create a more resilient manufacturing ecosystem, concluded participants of Manufacturing Day Summit 2025, SMF's flagship conference.

Themed Smart Collaboration: Humanising the Future of Manufacturing in the Age of AI, Manufacturing Day Summit 2025 showcased the transformative role of AI in manufacturing while emphasising that human creativity is indispensable.

Key highlights at the event included the launch of the MNC-SME Alliance with SMF as the key facilitator and orchestrator. The alliance offers a collaborative platform for multinational corporations (MNCs), local small and medium-sized enterprises (SMEs), as well as ecosystem partners.

It aims to support Singapore’s Manufacturing 2030 goals by driving innovation, enhancing supply chain competitiveness, and accelerating the adoption of advanced manufacturing practices, and is designed to create business opportunities between MNCs and SMEs, while facilitating knowledge sharing, capability building, and co-development opportunities. Ultimately, the alliance will prepare SMEs for global challenges in alignment with SMF’s Industry 5.0 vision. 

Applied Total Control Treatment (ATC), Lenovo, Zebra Technologies, Continental and IBM are alliance members, together with ecosystem partners A*STAR Singapore Institute of Manufacturing Technology (A*STAR SIMTech), UOB and the Singapore Institute of Technology’s Innovation Leadership Programme. The programme is a public course designed to equip SMEs with practical strategies and skills to drive innovation, enhance collaboration with MNCs, and scale their operations effectively in a global market.  

Lenovo shared their work with ST Logistics, one of the largest logistics and warehousing providers in Singapore, to streamline processes and enhance operational efficiency through AI, automation and robotics. The joint case study featured Industry 5.0 applications and will pave the way towards a smarter and more innovative manufacturing future.

“The future of manufacturing is not about replacing humans with machines, but about creating a powerful synergy between human ingenuity and AI capabilities,” said Lennon Tan, President, Singapore Manufacturing Federation.

“Through strategic partnerships and knowledge sharing, we are building a smarter and more resilient manufacturing ecosystem that empowers our workforce, drives innovation, and strengthens Singapore’s position as a global manufacturing hub. This collaborative approach is essential as we look towards the next 60 years and beyond.”

At the event, HP, Huawei, Lenovo, Schneider Electric and Zebra Technologies were awarded Honorary Gold certifications under the Green Excellence for Manufacturing (GEM) Mark programme, part of SMF’s Chief-Sustainability-Officer-as-a-Service (CSOaaS) initiative. This certification recognises organisations that have achieved advanced sustainability levels and demonstrated a strong commitment to sustainable operations. 

Eligible companies must have consistently excelled in sustainability reporting and continually enhanced their sustainability practices, setting a benchmark for others to follow. The CSOaaS programme, launched at last year’s Manufacturing Day Summit, empowers SMEs with the tools and guidance necessary to incorporate sustainable practices into their operations.

In addition, the Manufacturing Day Summit shone a spotlight on the significance of developing a skilled and future-ready manufacturing workforce that will support SG60’s manufacturing ambitions. A new Learning-and-Development-Solutions-as-a-Service (L&DSaaS) initiative from SMF will address the critical need for a skilled, adaptable workforce in SMEs. By offering tailored training, leadership development, and advanced digital learning, the L&DSaaS helps to build resilient businesses through strengthening workforce capabilities, driving innovation, and enhancing operational effectiveness.

The SMF Centre for Corporate Learning (SMF-CCL) also announced that SMF-CCL and Duke Corporate Education (Duke CE) are working on an initiative to empower enterprises to lead a sustainable future amid the climate crisis. Leveraging Duke CE's global leadership expertise, the collaboration will culminate in an e-learning platform with curated sustainability programmes to equip organisations with the knowledge to tackle complex manufacturing and supply chain challenges, foster innovation and drive sustainable, scalable impact for long-term success.

The L&DSaaS and partnership with the Duke CE will target 100 companies and benefit approximately 2,500 employees.

To further support the growth and development of manufacturing SMEs, SMF and NTUC U SME also inked an MOU to create awareness of training available for SMEs to transform their workforce. With SMEs representing 99% of all businesses in Singapore, SMF and U SME want to encourage SMEs to adopt new technologies; support workers’ training and development; and facilitate harmonious labour-management relations.

Beyond upskilling the existing workforce, SMF is also focused on nurturing the next generation of manufacturing talents. The association inked an MoU with Ngee Ann Polytechnic and Flexspeed Technology to enhance workforce development in Singapore’s manufacturing sector. The five-year collaboration, supported by factory automation specialist FANUC, will promote upskilling and technology adoption of robotics automation through customised training programmes, workplace learning initiatives, and technology development projects.

“Sustainability and talent development are twin pillars of a resilient and forward-looking manufacturing sector,” said Dennis Mark, CEO, Singapore Manufacturing Federation. 

“We hope that initiatives and collaborations like these will not only drive innovation and environmental responsibility but also ensure the industry is well-equipped with the talent and capabilities needed to grow Singapore into an advanced manufacturing hub.”

Twitter announces first-ever Singaporean music collaboration with @Sezairi

● #SezairiQA and live songs on Twitter and Periscope @ 6:30pm on 31 August 2016
● #SezairiLive debut show at Twitter APAC HQ in Singapore @ 7:30pm on 2 September 2016
● Winners of @Sezairi photo caption contest get free tickets to #SezairiLive event


Following a pre-listening party (#SezairiPreLP) on Twitter in the previous week, Singapore idol Sezairi (@Sezairi) will be performing live (#SezairiLive) on Twitter, Periscope and at Twitter’s Asia Pacific headquarters this week.

#NowPlaying Fire To The Floor by Sezairi https://t.co/odNx4FHOIx

— SEZAIRI (@sezairi) August 25, 2016

“Music is one of the most widely discussed topics on Twitter in Singapore and around the world. We’re happy to work with our global music partners like Sony Music on supporting local acts and Sezairi is a great choice for our first Singaporean music partnership. He’s very good at using Twitter to show his personality and to connect with his fans in the moment, such as when he live-Tweeted a taxi driver listening to his new song,” said Pratiksha Rao, Head of Media Partnerships, Twitter Southeast Asia.

She added, “We’re excited to do more in the local music scene and our work with Sezairi is a great example of how Twitter and Periscope give artists a global stage to engage in real-time with passionate music lovers, as well as enable fans to interact with their favourite music stars through Tweets, photos and live video.”

Sezairi’s fans in Singapore and around the world can see behind-the-scenes action and live content from the show by following @Sezairi and @SonyMusicSG official Twitter and Periscope accounts or searching for the #SezairiLive hashtag on Twitter and Periscope.

Interested?

Sezairi Part 1 will be at 6:30pm, August 31 via a live Twitter Q&A and Periscope viewing session. Fans can Tweet their questions in advance using the #SezairiQA hashtag and follow the Twitter and Periscope accounts @Sezairi to see his answers. There will be acoustic performances of several songs from his new self-titled album on Periscope.

Sezairi Part 2 will be on September 2 at Twitter’s Asia Pacific headquarters for the first-ever live show of the tracks from his new extended play recording (EP). The #SezairiLive event starts with the VIP Meet & Greet from 6:45pm to 7:15pm, after which the doors open at 7:30pm for music fans. Standard (S$25) and VIP (S$30) tickets are available online. Free tickets are on offer by tweeting a caption for a photo of Sezairi's cat Khaleesi:

Just my cat Khaleesi chillin...CAPTION THIS & win a pair of tix to my showcase 2nd Sep! #LoveCatsSG #SezairiLive pic.twitter.com/IijM3H3K6O

— SEZAIRI (@sezairi) August 16, 2016

View the Sezairi Pre-Listening Party

Hashtags: #LoveCatsSG, #SezairiLive, #SezairiPreLP, #SezairiQA 

Matrade to facilitate SME-large corporation partnerships

Malaysia External Trade Development Corporation (MATRADE) has announced an initiative to help boost Malaysia’s exports of services. The Large Corporation-SME Partnership Programme aims to increase the number of partnerships between Malaysia’s large corporations and SMEs for international projects by way of procurement of the SME’s services by the large corporation. Under this partnership arrangement, SME service providers will benefit in terms of knowledge transfer, capacity building and international exposure.

The partnership programme will run for five years, until 2020, and targets to assist a minimum of 10 SMEs and three partnerships yearly. Participation into the programme is open to Malaysian companies involved in the services sector or companies aspiring to export their services.

“Collaboration between large corporations and SMEs is the way to go. The partnership will give SMEs the opportunities to enhance their capabilities and gain exposure in foreign ventures with large corporations. Mentoring and emulating best practices should be encouraged in business,” said Dato’ Dzulkifli Mahmud, CEO of MATRADE.

The partnership programme is one of the initiatives listed in the Services Sector Blueprint which was launched in March 2015 by YAB Prime Minister of Malaysia Dato’ Seri Najib Tun Haji Abdul Razak. The Blueprint outlines strategic approach to optimise the services sector’s contribution to Malaysia’s economy. The services sector contributed 55% to the gross domestic product (GDP) in 2014 and provided eight million jobs, representing 61% of total employment of the country.

Exports of services in the Q315 increased by 1.7% to RM34.14 billion (year-on-year basis) and higher by 3.9% compared to Q215. The increase in exports were contributed mainly by higher exports of telecommunications, computer and information services (TCIS), construction as well as transports sector.

Source: MATRADE Export Promotion Programmes 2016. Event participation in ICT events for 2016.

The week before, MATRADE unveiled its Work Programme 2016, listing 150 programmes that the trade promotion agency is participating in for the next year. The programmes were selected by factoring in the prevailing global and domestic macroeconomic trends such as the growth of emerging markets and the modernisation of international economic governance.

MATRADE’s Work Programme 2016’s lineup is in accordance with the National Export Council (NEC) strategies that emphasise on addressing the immediate needs of the Malaysian trading community and improving their export presence around the world. The programmes are set to complement NEC’s other strategies towards improving Malaysia’s export ecosystem.

Interested?

Download MATRADE's Export Promotion Programmes 2016

Didi Kuaidi, GrabTaxi, Lyft and Ola users can use their apps in other countries now

Roaming was once only available for phone services. Then it came to cash withdrawals through the ATM. And now private transport-booking goes global with a Star Alliance-like partnership between booking apps that were previously region-bound.

Didi Kuaidi, GrabTaxi, Lyft and Ola have announced additional strategic partnerships that expand the global rideshare agreement that Lyft and Didi Kuaidi formed in September. Together, these companies now cover nearly all of Southeast Asia, India, China and the US, reaching nearly 50% of the world’s population. Joint partner products will start rolling out in Q116.

Through this global partnership, the companies will collaborate and leverage each other’s technology, local market knowledge and business resources so that international travellers can seamlessly access local on-demand rides by using the same application they use at home. Each company will handle mapping, routing and payments through a secure API, providing a global experience for their customers.

As the local leaders, Didi Kuaidi, GrabTaxi and Ola will provide Lyft passengers traveling to Asia with ease, convenience, and reliability. Each company saw rapid growth in 2015:

 Didi Kuaidi is the world’s largest one-stop mobile-based transportation platform, providing 7 million rides per day across 360 Chinese cities. Didi Kuaidi holds an 83% market share in private car-hailing and a dominant position in all other verticals including taxi-hailing, bus and corporate services.

 GrabTaxi is the leading ride-hailing platform in Southeast Asia with 95% market share in third-party taxi-hailing and more than 50% market share in private cars. With up to 1.5 million daily bookings across six countries, GrabTaxi offers a wide range of options in one mobile app, including taxis, motorcycle taxis, private cars, carpooling and deliveries. (Editor's note: It has also recently received some positive reviews from friends.)

 Lyft is the fastest-growing rideshare service in the US, completing 7 million rides per month in more than 190 cities. In October, Lyft reached an annual gross run rate of US$1 billion and reached over 40% percent market share in San Francisco, California and Austin, Texas.

 Ola is India’s preferred mobile platform for personal transportation, available in 102 cities across the country. With more than 350,000 vehicles registered on its platform, Ola receives over a million booking requests a day.

“As Didi consolidates market leadership across all main verticals, we are now focused on applying more refined big-data tools to further develop product innovation and enhance the user experience,” said Cheng Wei, CEO of Didi Kuaidi. “The partnership with Lyft, GrabTaxi and Ola allows Chinese users unprecedented ease of international travel, and helps each of us improve our own services, leveraging our collective technology and expertise. This is a win for the diversity and vitality of the global rideshare industry.”

“We are pleased to help Didi, Lyft and Ola offer transportation services in Southeast Asia where the significant diversity of language, culture and social practices across the region can be challenging for foreign companies to navigate,” said Anthony Tan, CEO of GrabTaxi. “We admire all three companies and have similar goals to improve the lives of drivers and passengers, while also helping to solve major transportation challenges for the long term. Under this umbrella, we see many opportunities to share ideas and best practices – from product innovations to driver support, technology developments and approaches for managing local operations in a rapidly-scaling organisation.”

“We’re excited to join with Didi, Grab and Ola to make global travel simpler for passengers. Together they will allow Lyft to offer the world’s best coverage, while building upon our shared vision of reconnecting communities through better transportation,” said Lyft co-founder and President John Zimmer. “This isn’t solely a partnership of four companies, but also an opportunity to have a greater impact on the future of our cities worldwide.”

“We are excited to partner with Lyft, Didi Kuaidi and GrabTaxi, allowing seamless mobility access across hundreds of cities globally for our combined user base that runs into hundreds of millions,” said Bhavish Aggarwal, co-founder and CEO of Ola. “This will also allow all four companies to learn from each other’s local innovations and successes that can help us in our shared mission to build better mobility solutions in our respective markets.”

Etihad, TCA Abu Dhabi and Miral join hands to promote Abu Dhabi as a destination of choice

Etihad Airways has signed a Memorandum of Understanding (MOU) with the Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), and also with Miral Asset Management (Miral), which oversees the development and management of a range of hospitality, sports, entertainment, retail and leisure destinations on Yas Island. The two MOUs will cement stronger ties between the three parties, and promote the global appeal of Abu Dhabi as a year-round tourist, business and cultural destination.

The exclusive partnership will see the three parties drive the growth of inbound destination and stopover tourism to Abu Dhabi by joining forces on various strategic activities including co-branded marketing and communication, market intelligence and data exchange, loyalty and affinity programmes, and business and leisure events within the Emirate and around the world.

Peter Baumgartner, Etihad Airways’ Chief Commercial Officer, said: “Today we sign our joint commitment to make Abu Dhabi the best destination brand in the world. This unique and important partnership between the national airline, TCA Abu Dhabi and Miral will boost Abu Dhabi’s image exponentially. As the national airline, we continue to foster mutually beneficial relationships with the leading drivers of growth and progress in Abu Dhabi and the wider UAE.”

Etihad Airways will coordinate more closely with TCA Abu Dhabi across a range of disciplines and targeted B2B and B2C programmes, and will continue to grow the established and successful Essential Abu Dhabi, Abu Dhabi Now and Access Abu Dhabi trade and consumer programmes.

Sultan Al Dhaheri, Acting Executive Director Tourism, TCA Abu Dhabi, said: “2016 will see many more guests coming to our warm and welcoming home, and enjoying all the exciting vacation and business opportunities it has to offer.”

Miral and Etihad Airways will enter into a close destination-driven relationship in which Hala Abu Dhabi, the airline’s destination management subsidiary, will be providing a wide range of tourism, marketing and distribution services, including product development, global distribution and digital capabilities.

Mohamed Al Zaabi, Chief Executive Officer of Miral, said: “Abu Dhabi is a world-leader in state-of-the-art leisure, business and sporting facilities, and nowhere is this more evident than on Yas Island. Together, we will increase in-market trade cooperation, international branding exercises, media and loyalty programmes, as well as education and PR strategies."

Previous collaborative work between Etihad Airways and TCA Abu Dhabi has yielded highly successful global campaigns such as the Travellers Welcome campaign and the Abu Dhabi golf and MICE programmes.

Entrepreneurs could see synergy working with larger companies

Corporations seek greater revenues from working with entrepreneurs, while large and small businesses are failing to use digital collaboration to innovate together, according to new research* by Accenture. As a result, they are putting at risk a US$1.5 trillion growth opportunity, equivalent to 2.2% of global GDP.

The report, Harnessing the Power of Entrepreneurs to Open Innovation, published in association with the G20 Young Entrepreneurs Alliance, surveyed more than 1,000 entrepreneurs and 1,000 large companies in the G20 economies. It found that 82% of corporates say they can learn from startups/entrepreneurs about how to become a digital business. And they expect the proportion of their revenues generated by collaboration with entrepreneurs to rise from an average of 9% today to 20% in five years.

Large companies and entrepreneurs agree that today’s corporate venturing and incubator models of collaboration will increasingly give way to more open and joint innovation, whereby corporates don’t just fund startups, but use digital collaboration to jointly create innovations in broader networks of partners. However, corporates and entrepreneurs don’t see eye to eye on how to achieve that.

While 78% of large companies say that working with entrepreneurs is important or critical to their own growth and innovation, only 67% of entrepreneurs hold that view. And while 41% of corporates believe small companies are committed to supporting their growth as they work together, only one quarter (24%) of entrepreneurs think large companies are likewise committed to supporting the growth of their smaller partners. Further, entrepreneurs and startups are four times more likely than corporates to say their counterparts lack commitment to working together (29% versus 7%).

“In the digital economy, corporations have the opportunity to disrupt their markets by working more effectively with innovative startups to jointly create new products and services,’ says Paul Daugherty, Chief Technology Officer, Accenture. “That means corporates should not just fund startup innovation, but actively participate in it by pooling ideas, assets and intellectual property. And it will require them to take new approaches to sharing risks and rewards more equitably.”

The report also reveals that greater digital collaboration between G20 large companies and entrepreneurs could result in an additional US$1.5 trillion in global economic output, according to Accenture’s Digital Collaboration Index and economic model, equivalent to a 2.2% uplift to global GDP. US$779 billion of the total would be generated directly through greater revenues by large companies, and US$671 billion would be generated indirectly through economic activity in value chains.

The Index uses the survey data and economic modelling to predict the potential dividend of greater digital collaboration. It shows that the top fifth of those committed to collaboration achieved higher levels of revenue growth and that, if all entrepreneurs and large companies were to achieve the degree of collaboration of the top 20%, revenue growth rates could rise between three and 18 percentage points for entrepreneurs, and between two and 16 percentage points for large companies.

“The journey to open innovation requires large companies to recognise that collaboration cannot continue to be done on their terms, on their premises or just for their benefit,” said Jitendra Kavathekar, MD, Open Innovation, Accenture. “To make a success of digital disruption will require new forms of innovation in which multiple partners collaborate to create, fail and try again in more experimental and entrepreneurial settings. That can only happen if more participants come together through digitally enabled networks to create innovations together.”

*Accenture explored the views and attitudes of entrepreneurs and large companies relating to collaboration and innovation. The research, conducted in cooperation with the G20 Young Entrepreneurs’ Alliance, comprised of the following:

· An online survey of 1,002 entrepreneurs and 1,020 executives at large companies
· In-depth interviews with 20 executives at companies and institutions
· Analysis of the digital business and collaboration landscape in all G20 countries

Mercer and Saville Consulting to provide global leadership solutions

Consulting companies Mercer and Saville Consulting will work together to provide sophisticated leadership assessment and development tools to corporate clients operating in increasingly complex, cross-border markets.
The two companies have signed a formal agreement in response to growing demand from corporates in emerging markets for tools that help them accurately predict the future effectiveness of their senior leaders in a rapidly changing, global context.

For the first time, companies will be able to conduct standardised, global leadership assessment in multiple languages that specifically address the needs of today’s business environment.

Together, Mercer and Saville Consulting will deliver a suite of leadership solutions. In particular, they will launch a Global Leadership Profile Tool, which brings together Saville’s psychometric testing with Mercer’s insight into how companies can develop global leadership capabilities among senior executives.

Mercer predicts that developing a truly global leadership capability will continue to become even more critical in sustaining economic success and competitive advantage across growth markets.

“Mercer’s research and experience with large corporate companies around the world demonstrates an ever-increasing need for leaders with a global mindset and an understanding of cultural and geographical sensitivities. This is now a must have for modern businesses. Traditional leadership competencies are no longer enough,” said Kate Bravery, Partner and Leadership & Organisational Performance Practice Leader, Growth Markets for Mercer.

Hotdesk and Compass offer temporary workspaces in Asia Pacific

Hotdesk has partnered with Compass Offices to offer casual flexible work and meeting spaces to mobile workers that can be booked by the day, week and month.

According to research by IDC, there will be 1.3 billion mobile workers in the world by 2015, over 838 million of whom will be in Asia Pacific.

"Finding a desk, a chair and an Internet connection while on the road can be difficult, short of setting up in a cafe, which may be good for an hour or two, but is hardly professional or conducive to working from for an entire day or week. Don't even think about running a large meeting from a cafe," said Hotdesk Founder Steve Glaveski. 

"Hotdesk offers people the opportunity to not only access flexible workspaces on the go across Asia but also network, collaborate, be part of a community and build valuable relationships that can help to accelerate the achievement of professional goals." 

Source: Hotdesk website.

Hotdesk is a marketplace for temporary office space, allowing people who need a desk to get in touch with providers of available space. Glaveski said that the partnership allows Hotdesk customers to book spaces at Compass by the day or week. "Whether in Sydney, Melbourne, Hong Kong, Singapore, Tokyo, Dubai or even Almaty in Kazakhstan, Compass and Hotdesk have you covered," he said.

Hong Kong-based Compass has 29 locations, including in the UAE.

Jin Jiang International Hotels and Hanwha Hotels & Resorts formally integrate loyalty programmes

China's Jin Jiang International Hotels and Korea's Hanwha Hotels & Resorts have formally integrated loyalty membership programmes. 

Members of Jin Jiang's J-Club and Hanwha Hotel and Resorts' THE PLUS will enjoy cross-membership privileges as of 1 September. Members will receive room, food, and beverage discounts, late check-outs and upgrades from both hotel chains. All of J-Club's 14 million-plus members can enjoy Hanwha's resorts and golf benefits across Korea. 

Source: Jin Jiang International Hotels and Hanwha Hotels & Resorts.  Young-Chul Kim, General Manager at THE PLAZA (fourth from left) with the hotel's Senior Directors and Cinn Tan, SVP Marketing & Sales at Jin Jiang International Hotels (fourth from right) with Jin Jiang's executive team. 

An affiliate food and beverage promotional programme was also finalised. Top chefs from the Jin Jiang Tower hotel in Shanghai, will make their grand debut in Korea shortly, the companies announced.

Hawaiian, Air China join hands on codeshare agreement

Hawaiian Airlines has signed a codeshare agreement with Air China, China's exclusive national flag carrier, that leverages the reach of their respective hubs in Honolulu and Beijing to offer more options and a more streamlined experience for customers traveling to further destinations. The new partnership follows Hawaiian's launch of a three-times weekly non-stop service to Beijing. 

"Following the launch of our inaugural service to Beijing, we are delighted to partner with Air China to extend our network beyond the capital city, giving customers the ability to easily explore additional domestic destinations within China on a single ticket from Honolulu," said Mark Dunkerley, Hawaiian Airlines President and CEO. 

"Air China is dedicated to establishing close relationships with airlines worldwide. We believe the codeshare partnership with Hawaiian Airlines will further extend the networks of both companies, bring convenience to passengers from and around China traveling to the Hawaiian Islands and US Mainland, and to Hawaiian passengers traveling to Beijing and beyond," said Song Zhiyong, CEO of Air China.

Through this comprehensive and multi-phase partnership, Hawaiian Airlines will place its two-letter "HA" booking code on Air China-operated flights from Beijing to Shanghai, Hangzhou, Guangzhou and Shenyang. Likewise, Air China will place its two-letter "CA" booking code on Hawaiian Airlines-operated neighbor island flights from Honolulu to Kahului, Līhu'e, Kona and Hilo.

Future cooperation between both carriers is expected to include additional codeshare cities in both China and North America. Both Hawaiian Airlines and Air China are also negotiating a reciprocal partnership that will allow their respective frequent flyer members to earn and redeem miles for travel on either carrier.